The Origin Story
Our Philosophies
Join In!
$85.00
WHY: Both recycled and reused materials decrease landfill waste, reduce the need for raw material production and therefore wasted energy use, and reduce air and water pollution.
Stylish sunglasses made to help the planet? We’re in! Meet Parafina’s delightfully light & bendable RUTA sunglasses. Made from 100% recycled tires, these sunglasses are flexible and water resistant. Choose from 5 colors, all with polarized lenses!
Also Included: a recycled plastic glasses case with a recycled HDPE plastic micro-fiber cloth, and an eco-pencil.
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Water resistant | Ultra Light | Flexible | Helmet Fit
“Parafina is a transformative lifestyle brand with a lofty objective: to offer designer eyewear in eco-friendly materials at a revolutionary price while leading the way for socially conscious businesses. We live by our tagline, “See Beyond Trash” This experimental ethos is what makes us who we are. Through constant experimentation with materials, design, and manufacturing techniques, Parafina Co. aims to reinvent the eyewear market and reintroduce consumers to products that are thoughtfully designed and carefully crafted. If you are not familiar with Parafina, their business philosophy is rooted in the concept of Giving. It all started in 2014 when founders Alfonso de Luján and Samuel Soria befriended children in a village in Paraguay and found they had a very difficult access to education. Wanting to help, they created Parafina, a company that would finance education programs with every pair of eyewear sold along with other social activities.” SOCIAL – Parafina donates 5% of every purchase to our social project #LlévaleAlCole. ECO-FRIENDLY – All shades are made with recycled materials. 100% RADICAL – Eyewear as never seen before. In 2020 Parafina Recycled: 27,270 aluminum cans 3,541,206 PET plastic bottles 187,506 HDPE plastic bottles 244,000 cork stoppers 5,046 tires
“Parafina is a transformative lifestyle brand with a lofty objective: to offer designer eyewear in eco-friendly materials at a revolutionary price while leading the way for socially conscious businesses. We live by our tagline, “See Beyond Trash” This experimental ethos is what makes us who we are. Through constant experimentation with materials, design, and manufacturing techniques, Parafina Co. aims to reinvent the eyewear market and reintroduce consumers to products that are thoughtfully designed and carefully crafted.
If you are not familiar with Parafina, their business philosophy is rooted in the concept of Giving. It all started in 2014 when founders Alfonso de Luján and Samuel Soria befriended children in a village in Paraguay and found they had a very difficult access to education. Wanting to help, they created Parafina, a company that would finance education programs with every pair of eyewear sold along with other social activities.”
SOCIAL – Parafina donates 5% of every purchase to our social project #LlévaleAlCole.
ECO-FRIENDLY – All shades are made with recycled materials.
100% RADICAL – Eyewear as never seen before.
In 2020 Parafina Recycled:
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